Aevafem
Refresh of a much loved brand.
Aevafem: Derived from the word ‘aevum’ meaning life and eternity and ‘femina’ meaning women.
Desiring a refresh, to promote the company’s expanding holistic approach to women’s health, the ‘strands of DNA’ exude the areas of expertise and fluid nature of Aevafem’s seamless services.
The developed logo forms a ‘complete circle of life’. The two halves represent the two founding partners, leading expert skill, scientific knowledge of the specialists, and the nurturing care and support provided. The upward arrow ‘A’ signifies a distinct point of difference in their endeavour to provide a personalised and unique approach whilst always being at the forefront of medical science.
— Brand vision
— Art direction
— Identity
— Corporate stationery
— Marketing material
— Presentation templates
Aevafem 2015
— Brand strategy
— Corporate identity
— Business cards
— Letterhead
— Compliment slip
— Email signatures
— Promotional brochure
— Powerpoint templates
— Uniform and merchandise